ACTION PLAYBOOK:

Map Key Policy Influencers

Reaching the people who influence decision-makers allows us to maximize our chances of making a difference.

Policy decision-makers, like U.S. senators, state legislators, or mayors, are more likely to enact certain policies if they receive a message of support from key influencers. These influencers include anyone who has the ear of decision-makers, like trade associations, financial institutions, or other elected officials.

You can rally support from key influencers in order to persuade a policymaker to act—and the first step is identifying who they are.

  • Estimated time: 45 minutes (so worth it!)

    This playbook can be completed in one sitting, but you can start and come back anytime. Our community also takes action together during drop-in Zoom meetups called Hours of Action. Join one here!

  • Use this playbook to:

    1. Pick a climate policy priority (we have a few suggestions!)

    2. Choose your policymaker target

    3. Identify key influencers (simple step-by-step guide to do this)

Playbook cover titled Map Key Policy Influencer with blue map