Sample graphics and language for promotion

Graphics & Images

  • Hi ____,

    [INSERT PERSONAL CONNECTION - e.g. “It was so great to see you at so and so’s birthday party a few weeks ago”].

    Remember our conversation about [INSERT ANYTHING CLIMATE OR POLITICS RELATED, like ‘the wildfires’, ‘the crazy heat’, ‘our frustrating government’?] I’m hosting a climate action event on [DATE/TIME], and I would love to see you there. [WHY ARE YOU HOSTING?].

    I thought you might be particularly excited to come because [WHY SHOULD THIS PERSON ATTEND?]. I included a little blurb about the event below, and you can RSVP here: [LINK TO RSVP].

    Let me know if you can make it!

    – [YOUR NAME]

Language

  • Language describing the Hour of Action lives in the ’What to Expect on an Hour of Action’ blog post.

  • Language about the policy or action can be found on the Action Hub.

  • Hot Tip: Above all, your language should be personal and authentic. Explain what you’re organizing and why in your own terms, and your message will resonate with your audience better than any prewritten message. 

    See the template outreach message below for inspiration on how to structure your message.